Homes for Living, Loving & Investing Since 1987

Privacy Policy

Data Protection and Privacy Statement.

This is the privacy statement for the website www.parklanegroup.net. Please read it carefully. You should only use this site if you agree to our use of information about you in accordance with this privacy statement.

We collect certain basic information about you when you visit our website. We recognise the importance both of keeping that information secure and of letting you know what we intend to do with that information.

We may amend our privacy statement to reflect changes to our business, website or to data protection legislation. We therefore ask you revisit this privacy statement on a regular basis to ensure you are familiar with its terms.

This privacy statement only applies to this website; if you follow a link out of our site or leave our site in some other way, this privacy statement will no longer apply.

The privacy statement sets out (1) who we are and describes (2) the information we collect (3) how we use your information (4) how you can find out more.

(1) Who we are

The Park Lane Group, incorporating  Park Lane Investment Properties Ltd, company number 2928806, Park Lane Homes (South East) Ltd, company number 04032168, Park Lane Developments (South East) Ltd, company number 2968496, Park Lane Properties, Park Lane Residential Lettings Registered Address of Limited Companies: Park Lane House 141-145 Bohemia Road, St. Leonards on Sea, East Sussex TN37 6RL. In these terms, we refer to ourselves as “we”, “us”, “our” and “Park Lane Group”. The user of the website is referred to as “you” and “your”.

If you have any queries about the information we hold on you, please contact us at the address above.

We are entered in the Register of Data Controllers with registration number: Z541067X.

(2) The information we collect

We collect information from you when you complete our online forms, by means of ‘persistent cookies’ when you use our site, and in the form of ‘traffic data’.

Online forms

We collect information you give us when you request contact via our ‘Contact Us’ form, and when requesting we contact you regarding ‘Land To Sell?’.  We require only the information we need to provide a service to you, such as your name, postal address, telephone number and email address. Where we would like more information to help us improve our services, over and above the basic required information, it will be clear that your response is voluntary and you are free not to provide us with more information if you would prefer not to do so.

Where you have given consent we may also use your details to contact you to provide information about new homes available from The Park Lane Group.  We may also contact you for market research purposes (to include regular polls) or to help improve our products and customer service.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (‘Google’). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. We will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Webtrends

We have contracted with WebTrends Inc (“WebTrends”), to monitor certain pages of our website for the purpose of reporting web traffic, statistics, advertisement ‘click-throughs’, and/or other activities on our website. Where authorized by us, WebTrends may use cookies, web beacons, and/or other monitoring technologies to compile anonymous statistics about our website visitors. No information that can identify you personally is collected by or transferred to WebTrends. Should you object to the use of cookies, web beacons, and/or other such monitoring technology on our website most internet browsers can be reconfigured to alert you to their use/allow you to reject their use. If you wish to block such technology, please refer to the help function of your internet browser. Please note that you may not be able to use certain facilities and services on this website if you do choose to do this.

Traffic data

We keep a record of traffic data which is logged automatically by our ISP’s servers, and which we analyse. This includes your IP address, the URL you visited before ours, the URL you visit after leaving our site and which pages you visit on our site. We do not store or analyse this traffic data in a way that identifies you as an individual.

(3) What we do with your information

How we use your information

We use your information to provide you with the website.

If you wish, you can also subscribe to email alerts about information of interest to you. If you do this, we will use the information that you submit to provide the alerts to you and to analyse who is receiving email alerts from us.

You may ask us to remove you from our email alert lists at any time by writing to our Data Protection Officer at the address above. We will also offer you the option of correcting your details and of being removed from future email alerts when we send you an email alert.

When we share your information

We may disclose your information to third parties in certain circumstances but we will not sell, rent or trade your personal information.

We may share your information with another organisation that buys our company or our assets, or with another organisation from which we acquire a company or business, and in the course of any preceding negotiations with that organisation, which may or may not lead to a sale.

We may share your information with our funders or potential funders, such as our bank and with our professional advisors who have a reasonable need to see it.

We may share your information with any group companies of ours so that they can provide any products and services to you where you have personally requested them.

We may provide anonymous aggregated data to reputable third parties on a commercial basis.

Where relevant, we may give third party providers who supply services to us, or who process information on our behalf, incidental access to your information. Where doing so, we will always take steps to confirm that that their security measures are adequate to protect your information.

We may disclose your information to enforcement authorities if asked to do so, or to a third party in the context of actual or threatened legal proceedings or if otherwise required to do so by law.

How we keep it secure

Only authorised personnel and contractors have access to your information.

We will keep your information secure by taking appropriate technical and organisational measures against its unauthorised or unlawful processing and against its accidental loss, destruction or damage.

(4) Finding out more

If you have any questions about our privacy statement or the information we hold about you, please contact us at the address above.

Further information about data protection issues including the online Register of Data Controllers can be found at the Information Commissioner’s website.